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Italian Wine Podcast Episode 429: IWP presents “How to Get U.S. Market-Ready” with Steve Raye.
E-Commerce and Direct to Consumer sales are important channels for producers to get their wine and spirits to consumers in the United States.
While some arrangements are only available to domestic producers, the landscape is rapidly shifting, even more so with the advent of COVID-19.
Here, Steve defines terms then explains why these might interest Italian wine producers, for example.
Steve Raye, president and CEO of Bevology, Inc. and author of the book “How to Get U.S. Market-Ready,” helps wine and spirit brands enter the United States market.
Bevology, Inc. | bevologyinc.com
How to Get U.S. Market Ready | https://italianwinebook.com/index.php/how-to-get-us-market-ready-wine-and-spirits/