Ep. 496 wine2wine 2020 Recording Session | Social Media in the China Wine Market


Italian Wine Podcast Episode 496: An immersion trip of social media in the China wine market

Social media in mainland China has taken on unique forms not adopted by other parts of the world. Lin Liu MW and Gus Zhu MW will demonstrate how social media has merged with Chinese culture and daily life for many. And the wine industry in China is no exception – social media is crucial at all levels of interaction among wine professionals and consumers alike


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